The game has no shortage of critics in the traditional games world, who claim it's a cynical, manipulative cash-grabber of a product, whose sweet-swapping gameplay isn't even that original. This, despite the fact that as King's Tommy Palm explained to The Guardian in September 2013, 70% of Candy Crush players who had reached the last level of the game hadn't spent a penny.Ĭandy Crush Saga's success has been enormous, but also enormously divisive.
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